Posts Filed Under social media

Goodbye, BlogHer

posted by Momo Fali on August 31, 2015

Hoo boy. This is going to hurt.

I honestly don’t know where to begin, because I never thought I’d be saying it. I guess I’ll just start at the beginning.

Six years ago, my family was struggling financially. I had been blogging for a few years, I was working part-time, but a failed business and medical bills were eating us alive. A series of events, however, was about to change my life:

  1. Even though we didn’t have enough funds for me to attend, I was chosen as a volunteer for the BlogHer ’09 conference, which covered the cost of my pass. That was the same year a partnership with GM paid for my my transportation to Chicago and a roommate who won a sweepstakes paid for my room. It was all very fortuitous.
  2. In April of 2010, a childhood friend of mine invited me to a conference for pet bloggers she had co-founded here in Columbus. The keynote speaker was Elisa Camahort Page, COO of BlogHer. I met Elisa for lunch and soaked up all the knowledge I could.
  3. I attended the BlogHer ’10 conference in NYC and Elisa spoke on a panel about resume writing for bloggers. That session gave me ideas about how to be creative, to own accomplishments outside of an office, and how to present myself as an asset to employers despite a gap in my employment history.
  4. That fall, I tweeted that I was looking for an additional part-time job and Elisa reached out to me. I pulled out my notes from her session at BlogHer ’10 and crafted myself a resume based off of her tips. I got the job.

Within six months of my hiring, Elisa and her marketing team had molded me into a full-time, support-staff employee with a lot of responsibilities. After working through BlogHer ’11, Elisa made me the Social Media Manager – of a major social media organization and the largest community of women who blog. Since 2010, Elisa has been my mentor and I have her to thank for a whole new career. She absolutely changed my life.

Since 2010, I have loved my job and co-workers, but Friday, September 4th will be my last day as a BlogHer employee.bloggers6

It’s one thing to be given what BlogHer gave me, but sometimes excellent things happen twice in a lifetime. I was recently approached about a new opportunity and in two weeks I will start a position with Nationwide Children’s Hospital as a Senior Account Manager for one of the best pediatric hospitals in the country. I have been associated with them for 13 years, since my son was whisked away by ambulance to their facility on the day he was born.

I am leaving one great community for another, I’m going back to school, and I’m taking the lessons I’ve learned in the past year to take more chances when I feel like the timing is right. I’m excited to be affiliated with this life-changing, life-saving, organization and to see what we can do together to make their online community as unparalleled as BlogHer’s.

What I will take with me from BlogHer are not only analytical skills and techniques that built upon my past managerial experience – thank you Elisa, Jory and Lisa – but, also unprecedented education from the most wonderful community online.

And, THERE are the tears.


You, who taught me about love and diversity. You, who taught me about inclusion and generosity. You, who taught me how to talk, listen, engage, ask questions, and share, I will miss you.


I will miss you, social media experts, photographers, humorists, cooks and poets. I will even miss you, political blogger – just not as much as the rest.



The community is the reason BlogHer was created and they are the inspiration, motivation, love, connection and education that have been part of my workday for the past five years. They are more than a community; they are family. Thankfully, that means they can’t just get rid of me.


I’ll still be around. I’ll still be at the conferences. I’ll still be reading your blogs and streams and posts. And, I will always be a BlogHer.

So, this really isn’t goodbye. It’s just me heading in a new direction, yet never out of sight.

Follow along on my journey here and here and thank you for everything YOU have given me. It has been a gift to be part of your life.

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posted by Momo Fali on November 3, 2014

Today was kind of boring. My employer, BlogHer, was bought by SheKnows Media. This acquisition makes my new employer, SheKnows, the most influential, online, women’s lifestyle network reaching 147.4 million social media fans and followers each month. YAWN. Typical Monday.

Just to refresh your memory, I am a social media manager. Social was a little busy today, what with national media outlets, online influencers, marketers and community members blowing up my Twitter feed with millions upon millions of impressions about the merger. This morning there were copious amounts of coffee, tonight there will be wine. Kind of like There Will be Blood, but with less Daniel Day-Lewis and more slurring.

What does this all mean for me? I don’t really know yet. I know that I’m a part of something big and I’m extremely grateful to be in this position. I know I got here with a lot of hard-work, sacrifices, self-motivation, networking, AND A WHOLE LOT OF LUCK AND BEING IN THE RIGHT PLACE AT THE RIGHT TIME.

You really just never know when you’ll be at a pet-blogger conference organized by your childhood friend and bump into the COO of the company that runs ads on your blog. You know, the blog you started on a whim? And, she’s a vegan and your wearing camo pants, so you make a great first impression. Then she offers you a job and changes your world.

But, that’s the thing about life, you can’t predict it. Ever. You can try to plan your path, but you don’t really know where it will lead or who you’ll merge with to create a new chapter.

One thing’s for sure, I can’t wait to see what happens next.

Writer’s Block Does Not Exist

posted by Momo Fali on July 15, 2014

I am coming on here to tell you what a friend told me today; writer’s block does not exist. Elan said on Twitter that “…if you can say a sentence, you can write one.” So I’m here with nothing planned but what flows from my fingertips. This post is probably going to turn out to be what we call verbal diarrhea.

I certainly have no shortage of sentences to say. I talk on the phone for work, I tweet a lot and the conversations I have with my kids, alone, are enough to fill the pages of a book each day. Someone recently told me that mosquitoes are attracted to the carbon dioxide we emit, which would scientifically connect my numerous bites to my rambling mouth. Pass the Benadryl.

Oh, and the stories I have in my head! I have books and screenplays rolling around; their characters quite fully developed. But they, along with most of my words, get lost because I don’t make the time to write them down. I schedule time to go to the gym, since my DVT diagnosis I’ve been forcing myself to walk almost every day, I find the hours needed to cook, clean, and do laundry, and it’s high-time I set aside time to write.

Of course, I choose to make this statement just nine days before BlogHer ’14, the largest social media conference for women in the world…oh, and I MANAGE THEIR SOCIAL MEDIA. And, are you ready for this? We’re very seriously considering moving from the house where we’ve lived for 17 years so we can enroll our son in a different school district. I can’t think of a more perfect time to commit to more writing! Can you?

So, you see? I thought I had writer’s block, but it wasn’t that at all. It’s time block. Elan was right. I have the words. I just can’t spare a minute to share them.

Day 20 – Centered

posted by Momo Fali on November 20, 2013

You know how the universe has a way of setting you straight? I used to constantly comment about the awful parents at the library whose children ran around and – GASP – didn’t wait their turn, and weren’t whispering, and didn’t color code their crayons when they put them back in the box after craft time. I judged everyone, because my kid was perfect.

Then I was sent a child with special needs who would change the order of all the books and pet the librarian’s double-chin if given the chance. Though, he might do that color-coding crayons thing.

Yin. Yang.

Our yellow Lab was rotten. She was cute, but she ran away all the time, ate all things inedible, threw up a lot, and had the world’s nastiest gas. Our black Lab won’t leave the yard if we forget to close the gate, won’t even eat the bones we buy her, and a few weeks ago when I gave her peroxide to TRY to make her throw up, her iron stomach held the contents firmly in place.

That’s 50/50 dog luck, right there.


Earlier today my boss left me the nicest compliment on Twitter. Her opinion is nothing to scoff at, given she’s a multi-award winning, cross-platform media thought leader; which includes her place on the list of FORTUNE’s 2013 Most Powerful Women Entrepreneurs. If you introduce her to someone in person, you need an inhaler because you’ll be out of breath from the accolades. Needless to say, this made my day.

I wrote her back and thanked her, then I stood up, tripped over my own feet, and fell flat on the floor.

Thanks for keeping me centered, universe. Thanks a lot.