posted by Momo Fali on November 3, 2014

Today was kind of boring. My employer, BlogHer, was bought by SheKnows Media. This acquisition makes my new employer, SheKnows, the most influential, online, women’s lifestyle network reaching 147.4 million social media fans and followers each month. YAWN. Typical Monday.

Just to refresh your memory, I am a social media manager. Social was a little busy today, what with national media outlets, online influencers, marketers and community members blowing up my Twitter feed with millions upon millions of impressions about the merger. This morning there were copious amounts of coffee, tonight there will be wine. Kind of like There Will be Blood, but with less Daniel Day-Lewis and more slurring.

What does this all mean for me? I don’t really know yet. I know that I’m a part of something big and I’m extremely grateful to be in this position. I know I got here with a lot of hard-work, sacrifices, self-motivation, networking, AND A WHOLE LOT OF LUCK AND BEING IN THE RIGHT PLACE AT THE RIGHT TIME.

You really just never know when you’ll be at a pet-blogger conference organized by your childhood friend and bump into the COO of the company that runs ads on your blog. You know, the blog you started on a whim? And, she’s a vegan and your wearing camo pants, so you make a great first impression. Then she offers you a job and changes your world.

But, that’s the thing about life, you can’t predict it. Ever. You can try to plan your path, but you don’t really know where it will lead or who you’ll merge with to create a new chapter.

One thing’s for sure, I can’t wait to see what happens next.


  • Melisa

    Me neither! 😉

  • Liz

    I love this post, and your positive perspective — I can’t wait to see what happens next, too 🙂

  • ascapecodturns

    Yay MOMO!!!!!

  • Amanda

    Amazing. I think your authenticity online (which sounds smarmy now, sorry) but honestly, the way you are so open and sincere, it’s really representative of how BlogHer started and the spirit that it/they/you have tried to preserve.

    Huge congrats all around!

  • Christina

    I can’t wait to see what happens, either. It’s exciting. (Although, in full honestly, I’m glad today is over. We’re all exhausted, I think.)

  • Elisa Camahort Page

    Amanda is spot on!

    And I have no memory of camo pants. Which is probably a good thing 😉

    Thanks for everything you (and Melisa and Christina and Liz) have done to help us get to this point.

  • ashley

    your strength and honesty is beautiful.

  • Hallie Sawyer

    A whole lot of awesome going on for you. Awesome attracts awesome so not surprised this is all happening. Best of luck on this new adventure!

  • Toni


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